Synapse Protocol is at the forefront of realizing the vision of seamless blockchain interoperability. As we edge closer to turning this vision into reality with SynChain and Synapse Interchain technology, the necessity for robust, continuous, and professional communication escalates. This proposal outlines the imperative need for a full-time Senior Marketing and Communication Manager to spearhead our communication, engagement, and partnership-building endeavors.
Justification for a Full-Time Position:
Continuous Engagement: The pace at which Synapse Protocol is evolving demands a dedicated communication professional who can keep our community, and the broader blockchain ecosystem, informed and engaged with our progress and new DeFi innovation.
Event Organization and Participation: Active representation in blockchain events, forums, and online communities is crucial for Synapse Protocol’s visibility and credibility. A full-time manager will ensure our proactive engagement in these platforms, promoting our technology to potential users and partners.
Professional Communication: A dedicated manager will ensure that our communication is consistent, knowledgeable, and aligns with the expectations of the tech-savvy blockchain community.
Salary: A budget of $200,000 is proposed for the salary of the Senior Marketing and Communication Manager for a period of one year.
Marketing Budget: An additional budget of $200,000 is proposed for marketing activities, event participations, and other promotional endeavors managed by this position.
Governance and Accountability:
Trial Period: A three-month trial period will be instated to evaluate the performance and fit of the recruited individual.
Monthly Reviews: The Marketing SubDAO will conduct online monthly reviews to assess the performance, achievements, and areas of improvement of the Senior Marketing and Communication Manager. These reviews will be transparent, with summaries shared during online / live meetings with the Synapse DAO community, ensuring the alignment of the manager’s efforts with the community’s expectations.
Transparent Reporting: The Senior Marketing and Communication Manager will provide detailed monthly reports on marketing activities, budget expenditure, and community engagement metrics.
Mission and Expectations:
Community Outreach: The Senior Marketing and Communication Manager will be tasked with disseminating the revolutionary potential of Synapse Chain and onboarding new builders to our ecosystem. The manager should employ creative strategies to communicate the technical and practical benefits of utilizing Synapse for building crypto businesses and projects.
Partnership Building: Establishing partnerships with other blockchains and entities within the ecosystem is crucial for attracting projects based on the Synapse Chain or utilizing Synapse Interchain technology. The manager will lead efforts in identifying, nurturing, and solidifying such partnerships, thereby expanding our network and user base.
Educational Initiatives: Through workshops, webinars, and collaborative events, the manager will elucidate the capabilities of Synapse technology to the crypto tech community, fostering a conducive environment for development and innovation.
With a dedicated full-time Senior Marketing and Communication Manager, along with a robust marketing budget, Synapse Protocol aims to bolster its position in the blockchain ecosystem. This initiative is geared towards amplifying our communication, fostering meaningful partnerships, and encouraging the adoption of Synapse technology for pioneering blockchain projects.